Rich Osborn founded sustino in 2013. Rich's passion for sustainable commercial innovation has been at the heart of his own leadership for 16 years at Procter & Gamble (P&G), one of the worlds most successful consumer products companies.
Leading European businesses of up to $800m and commercial organisations of hundreds of employees across 22 markets in Europe, Middle East, Africa and Australasia, Rich's results were consistently rated as being in the top 10% of employee performance.
Rich works effectively to discover opportunities, then develop sustainable commercial strategy with innovative deployment plans. His go-to-market choices leave a positive lasting legacy on company profit & people.
sustino is about bringing to life sustainable commercial innovation for companies that already rely upon or seek professional selling as a key business driver.